Trademark Monitoring An Effective Brand Protection Strategy

Trademark Monitoring: An Effective Brand Protection Strategy

As a trademark owner, it’s important for companies to do trademark monitoring of their marks throughout the year and round the clock. Many times clients say that they are witnessing a sharp decline in their overall sale and they start restructuring and reorganizing their sales channel. However, as an informed business owner, we must agree[…]

Understanding Various Features of USPTO Trademark Search Database

Understanding Various Features of USPTO Trademark Search Database

USPTO Trademark Search Database: when trademark search professionals conduct a trademark search, the USPTO website offers plenty of opportunities and options for them. The USPTO trademark search database is the most preferred database that is available to searchers and trademark professionals. With this article, our main aim is to highlight how we should do a[…]

Trademark Search A Quick Guide to Understand TM Search

Trademark Search: A Quick Guide to Understand TM Search

What is a Trademark? A trademark is a unique expression that a business can use to distinguish their business’ goods or services from those of other traders. The term ‘Trademark’ is a broad term that encompasses word, slogan, photograph, logo, graphic, color combination, sound or even smell. Once assigned, the concerned party can enjoy the[…]

Important Trademark Search Fields Used in TESS Database

Important Trademark Search Fields Used in TESS Database

When it comes to trademark search, Trademark Electronic Search Database is one of the databases that are used overwhelmingly by trademark search professionals or trademark search firms. The database also called as TESS is provided by the United States Patent and Trademark Office and is one of the sought after trademark search databases in the[…]

Five Helpful Resources for Conducting an Effective TM Search

Five Helpful Resources for Conducting an Effective TM Search

No matter whether you want to ascertain distinctiveness, or want to analyze potential infringement disputes of a brand name, trademark search is something that is needed at most. With plenty of trademark search databases available online it becomes very difficult for individuals and searchers to find the best trademark search database. This is an article[…]

Prime Required Resources for Conducting a Common Law Search

Prime Required Resources for Conducting a Common Law Search

A comprehensive trademark search will be incomplete without doing a common law search because it lets searcher find even those marks that are not in the official records. In fact, the grant of trademarks in the United States is based on a first-use system and trademark rights can be established simply by continuous use of[…]

On what all Parameters can you do Trademark Monitoring

On what all Parameters can you do Trademark Monitoring?

If you are a professionally active company with ambitions, it is important to protect your brand throughout the year and round the clock. And here comes the importance of trademark monitoring where we keep a vigilant eye on the market to assess whether our marks (Trademarks, Tradenames & other IPs) are being misused by any[…]

What all Fields Parameters Can be Used to Conduct a Trademark Search

What all Fields/ Parameters Can be Used to Conduct a Trademark Search?

When you are trying to protect your brand it is important to go for a comprehensive trademark search that can do justice to your invested time and resources. However, a comprehensive trademark search can be accomplished only when we use all the parameters provided in the search database. These parameters can either be in the[…]

Why Use a TM Search Expert to Conduct Trademark Search

Why Use a TM Search Expert to Conduct Trademark Search?

Conducting a trademark search is not a rocket science; still, it is something that requires deep understanding of trade laws, regulatory framework of the intended jurisdiction and expertise in database search strategy. For uninitiated, doing a comprehensive, reliable and authentic trademark research could be a tough nut to crack and hence we need a TM[…]

Phonetic Search Why it must be the center of attention

Phonetic Search: Why it must be the center of attention?

Doing a Phonetic Search of a trademark is something that should be of top priority when you are serious about protecting your brand. If left unattempted and unaddressed you may be flirting with your financial investment and hence it is important to ensure right at the beginning that your mark is phonetically not similar to[…]

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