Tag: EPO

Important Trademark Search Fields Used in TESS Database

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When it comes to trademark search, Trademark Electronic Search Database is one of the databases that are used overwhelmingly by trademark search professionals or trademark search firms. The database also called as TESS is provided by the United States Patent and Trademark Office and is one of the sought after trademark search databases in the[…]

phonetic search

Phonetic Search: Why it must be the center of attention?

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Doing a Phonetic Search of a trademark is something that should be of top priority when you are serious about protecting your brand. If left unattempted and unaddressed you may be flirting with your financial investment and hence it is important to ensure right at the beginning that your mark is phonetically not similar to[…]