complete-process-of-trademark-assignment-in-india

Complete Process of Trademark Assignment in India

In recent years, trademark registration in India has seen a huge boom. During the past 4 years, the number of trademarks registered in India were equal to the past 75 years. Until 2015, India had approximately 11.9 lakh trademarks. While in 2020, registered trademark in India jumped to a humungous 23.52 lakh trademarks, am enormous[…]

trademark-monitoring-in-usa

How To Do Trademark Monitoring in the USA?

Once you have registered your trademark with USPTO, it becomes important to keep a watchful eye on the latest filed trademark application to prevent others from using similar words, logos, or designs. The frequent monitoring of trademarks in industries is called trademark monitoring. Trademark monitoring in US helps in identifying potential infringers. Besides, trademark monitoring[…]

Using Personal Name As Business Name: Pros and Cons

A right business name can make your brand the talk of the town, the same is possible if you choose a wrong one. You must have heard about companies like Adidas, IKEA, HP, Rolls Royce, and Revlon. Do you know one thing that all these companies share in common? All of them are named on[…]

what-are-smell-marks

Smell/Olfactory Marks: What Are They and How To Register?

After trademarking motions and sounds, it is now time for scents or smell marks to get a unique trademark of their own. YES! While it sounds amazing to trademark a unique smell, the process is much more complicated. Let us see what olfactory marks are, why they are beneficial, and how to register them.   Let[…]

what-are-sound-marks

Sound Marks: Registration, Benefits, Examples

I am sure you have eaten at McDonalds at least once in your life or maybe just took a happy meal and ate at your comfort place. But have you ever wondered about the McDonalds’ classic “I’m Lovin it” sound? YES, that is an example of sound mark. Can Sound Be A Trademark? If you[…]

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the-ultimate-guide-to-trademarks-in-2022

A-Z Guide to Trademarks in 2022

“A company’s trademark provides intangible value towards its success.” Trademarks are undoubtedly the ultimate game changers for your brand/company/startup. With the right trademark, you can take your venture to new heights of success. Along with making a unique image of your brand in the market, trademarks also help customers retain your brand’s name via your[…]

how-to-prove-the-use-of-trademark

How to Prove The Use of a Trademark?

“To become the king of your business, you must register your trademark.” Well, nothing else can answer the questions like “why should I register a trademark?” or “Are trademarks really that important for my brand?” YES, trademarks are the game-changer for your business, whether it is a product-oriented or service-oriented business, local, national, or international.[…]

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