Trademark Monitoring: A Useful Tool for Individual Trademarks

With major changes taking place and a new milestone achieved every day, trademark monitoring is essential as trademarks are the centrality of any brand. The reason that the trademarks are so important is that they provide a better position or stance in a lawsuit and cuts a large section of an obstacle-free profitable market by[…]

How to Ensure Brand Safety from Trademark Brand Infringement?

How to ensure safety from Trademark Brand Infringement? – Biggest problem today for all the companies is the brand infringement. Boom of development and registering new logos everyday has made trademark monitoring a handful of job. Additionally, globalization and the expansion of online business market make it harder than before to discover and register a[…]

Why Makes Trademark Watching so Important for Brand Owners?

While registering for a specific trademark, care must be taken for its brand or product name. It is important to monitor the trademarks by protecting and enforcing strict laws against its unauthorized access. Trademark watching means to provide a watch or to keep an eye on the market, to protect registered marks and devices, and[…]

Conducting a Trademark Search (Wordmark): Best Practices

Conducting a trademark search is something that requires in-depth knowledge and understanding of trademark law and is possible only for trademark search professionals who are skilled in this art. And hence, it has become important for people to know what works and what doesn’t in the domain of trademark search. Best practices for conducting a trademark[…]

Trademark Search Categories

Trademark search means to perform a search for checking whether the chosen mark, is valid (not used by any company, business, organization, or individual) or invalid (already taken by some other group as their trademark). This search is generally performed before going for registration of the mark or before filing. This search helps to mitigate[…]

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How to Do a Full Trademark Search?

What is a Trademark Search? Before you commit your hard earned money and valuable resources to a mark, it is important to do a full trademark search. A full trademark search can help ensure your business or product name is available. In an era wherein every now and then you can find litigation related to[…]

Top 5 resources for conducting a trademark search

No matter whether you want to ascertain distinctiveness, or want to analyze potential infringement disputes of a brand name, trademark search is something that is needed at the most. With plenty of trademark search databases available online, it becomes very difficult for individuals and enterprises to find the best trademark search databases. This is an[…]

Conducting a trademark search in United States – What to keep in mind?

Trademark search in the United States is something that a professional trademark search company come across frequently and thus, it is better to understand its delicacies and subtleties right at the beginning before doing a comprehensive trademark search. No matter whether you are a start-up or a well-established company, protecting your brand value is important at every[…]