According to a report released by World Intellectual Property Office (WIPO), a massive number of people around the world filed 13.4 million trademark applications in 2020. Even the Covid-19 pandemic and lockdowns seem to have no major impact on the rising interest in intellectual property. Out of all the intellectual property forms, a trademark has been of[…]
A trademark is a symbol that works as a brand identifier for a company’s products and services. Companies use their trademark to distinguish their unique products or services to gain exclusive trademark rights. It also provides legal protection against imitation, dilution, infringement; and saves companies from revenue loss. But, while a trademark is a symbol[…]
Naming your brand is no less than naming a child. The name should be unique, different, catchy, and simple for the audience to understand and retain for a long time. If you are planning to start a business, you must be wondering on How do I find my perfect brand name? In 2017, Kauffman Index[…]
Are you from a European Union member state and planning to start a business and register your trademark. If yes, you must have come across the concept of community trademarks while researching. The first question that comes to people’s mind while thinking about a Community trademark is,” Why should one get a community trademark?” “How[…]
As businesses and startups grow, the need for trademarks is also growing considerably. The companies are recognizing the exceptional abilities of trademarks in boosting their business performance. More and more startups and businesses are applying at USPTO for registering trademark in US. What is a Trademark? A trademark can be a word, symbol, phrase, or[…]
What is the difference Between Copyright, Patent, and Trademark? Let us find out. As globalization and industrialization is on a steady rise all over the world, we usually hear these three terms in the business world. But do you understand the difference between these three terms? People often confuse between all the aforementioned intellectual property[…]
What is an associated trademark? The Trademarks act of 1999 defined an associated trademark as the one that is deemed to be registered as an associated trademark. Here, the associated term refers to such goods and services that are sold by the same company or business with a similar description. The trademarks liable for association[…]
Do you own a famous trademark or planning to get one registered for your company? If yes, did you know that a dilution can weaken a famous trademark? This article covers A to Z of trademark dilution and associated laws that make the basis for dilution protection. Also, we will discuss how one can safeguard[…]
Trademark for startups is a key need for building identity, asset, and reputation. Having a trademark is significant for all business owners, be it a startup or well-established name in the market. These days there have been a lot of lawsuits and intellectual property infringements by market players. Business owners fight to trademark words that[…]
So you are planning to start your business. You have also chosen a perfect business structure and business name after a lot of researching and thinking. Now, you want to proceed and start the operations. But wait before you go ahead. Before you start to order business cards, ensure that you are safe from willful[…]