A trademark is or can be a combination of a word, sign, symbol or a graphic which is used by a particular company to make it recognizable in the market. A mark associated with a particular service is referred to as the service mark. On the other hand, a Trademark holds true for both marks[…]
What are the advantages of registering a trademark? A trademark is an essential resource in protecting consumers and promoting global and online economy. Briefly to summarize its importance, it enables consumers to make fast, confident and risk-free purchasing decision and promote freedom of choice. But before making benefit of these trademarks, we will discuss the[…]
Trademark filing is one of the most important ways to protect your brand from unlawful uses and manipulations. If you have a registered trademark you can enforce your rights in case someone infringes your intellectual properties. A trademark is assigned either to a word, image, logo, graphics, sound, color combination, sound and even smell. Trademark[…]
When you are about to institute a business it is important to think protecting your brands. Applying for Trademark is one of those means through which we can ensure our brands are protected from being abused. Trademarks are highly valuable assets. Developing and protecting trademarks is not a mere “cost of doing business,” but rather[…]
Viewing the fact that trademark infringement is a costly affair, it is prudent to ensure right at the beginning that you are investing in safe mark and hence comes the importance of a comprehensive, reliable and full trademark search that can give you valuable insight about the mark you are intending to file. Though it[…]