Trademarks are an essential aspect of any business and serve to protect the brand and reputation of a company. By securing a trademark, a business can ensure that its products or services are distinguishable from those of its competitors and prevent others from using its name or logos in an unauthorized manner. However, even with[…]
If you have a business in the UK, but not a registered trademark, you must get one at the earliest. Trademarks are the best marketing and branding enables that have the potential to take your brand to another level. Whether it’s a startup or a well-established company, everyone needs a trademark. What Is A Trademark?[…]
How many times have you seen someone wearing a “Abibas” or “PMUA.” These counterfeit rip-offs of famous trademarks are taking over the markets especially in Asia causing huge revenue and reputation loss to the original brands. Further, the counterfeiting is not limited to apparel industry. It is quite prevalent in electronics, food & beverages, home[…]
How do you recognize an iPhone? Or a MacBook? The half-bitten apple, Apple’s trademark. A trademark is one of the most important assets for a brand. It helps the brand to advertise its products/services to the audience and helps the audience recognize and remember a brand. Only a trademark can help a brand/company to reach[…]
The TESS (Trademark Electronic Search System) is a searchable electronic database of registered, approved, and closed trademark applications. Also, it provides a free search over the data of the past three decades. The legal Trademark professionals perform the TESS Trademark Search on the database to check for any possible infringement. The USPTO is responsible for[…]
You must have eaten at McDonald’s or enjoyed their takeaway meals at least once in your life. But did you know that the name “McDonald’s” is actually registered as a service mark? If you are confused, thinking, “Hmm, I always thought McDonald’s will be a product trademark as they sell food products.” Yes, they do,[…]
A few months ago, a friend of mine left her 9-5 full-time job and ventured into her own startup. As things started growing, she eventually started considering trademarking a logo for her company. Her first question to me was, “Is it worth trademarking a logo?” Is it worth trademarking a logo? The short answer is[…]
A trademark is a clearly recognized design, phrase, symbol, slogan, or word with the ability to distinguish the products or services of a brand from those offered by other sources. A brand’s trademark can be found on : Apart from the conventional trademarks (symbol, logo, phrase), there are a couple of unconventional or non-traditional trademarks.[…]
Are you afraid of your trademark being stolen? Well, you should be because the cases of trademark infringement are on a rise these days. Trademarks are important business assets that protect business identity from competitors. Trademark infringement is quite common especially for famous marks. Moreover, sometimes it even escapes the prism of legal prosecution. Infringement[…]
Trademarks have certainly emerged as one of the most valuable forms of intellectual property in India. This is because a trademark provides a unique brand identity, ultimately helping brand building. A trademark registration establishes ownership of a brand, its name and logo in the market. Moreover, it safeguards your brand from unlawful third-party use. Registering[…]
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