If you use your iPhone to post about your business, design products, or communicate with customers, you’ve probably needed the ™ (Trademark) or ® (Registered Trademark) symbols at some point. These symbols show that a brand name, product name, or slogan is legally protected — or that you’re claiming rights to it. The good news?[…]
Success in business depends largely on sending the right message and cultivating a strong, memorable image. If your products or services get lost in the crowd, customers will struggle to recall your brand.This is largely because people tend to trust and prefer what feels familiar. As a result, companies invest millions of dollars into creating[…]
Choosing a new brand name is an important decision — and not one to take lightly. Before committing to a name or logo, it’s essential to confirm that it doesn’t infringe on any existing trademarks. That’s where a trademark knockout search comes in. Acting as an initial screening step, it helps you quickly identify potential[…]
Introduction to Vienna Classification Vienna code is an International classification system under the Vienna Agreement. Importance of Vienna Classification is immense as it systematically classifies the figurative elements of international trade marks. The trademark registration process begins with searching for any similar well-known trademark. An availability search using search engine for trade marks provide information[…]
Legally? No, you don’t have to trademark your logo. Plenty of businesses get by without doing it. But practically? In many cases, it’s a very smart move. Trademarking gives you legal rights, protects your brand identity, and can save you from some very expensive headaches later. Whether you should file now depends on things like[…]
Can you believe that a smell can be someone’s intellectual property giving them exclusive rights to the scent? Did you know that you can own a sound, gesture or color? Well, it is true, but there are countless examples of unique trademarks (smells, sounds, shapes, and colors). This blog lists the 10 weirdest yet unique[…]
A right business name can make your brand the talk of the town, the same is possible if you choose a wrong one. You must have heard about companies like Adidas, IKEA, HP, Rolls Royce, and Revlon. Do you know the one thing that all these companies share in common? All of them are named[…]
Trademark searches are essential for businesses, both during the pre-launch phase of a product or service and throughout its lifecycle. Trademark disputes can arise from claims of infringement by third parties, which often leads to legal conflicts that could have been avoided through adequate precautionary measures. This article provides a comprehensive guide on how to[…]
In today’s competitive global market, protecting intellectual property (IP) is essential for businesses. Among the different forms of IP, trademarks are vital in shaping brand identity and securing market position. But safeguarding a trademark goes beyond registering it — businesses need to monitor trademark activities to prevent infringement, maintain brand integrity, and protect their reputation.[…]
A trademark isn’t just a logo or a catchy slogan—it’s the core of your brand’s identity. It represents your company’s values, reputation, and uniqueness associated with your product or service. But registering a trademark is only the beginning. To truly protect its value, you need to keep an eye on it constantly. With the rapid[…]
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